Miro, once RealtimeBoard, needed a fresh identity to stand out in the fast-paced world of remote collaboration. In a space where creativity knows no bounds, they wanted a brand that truly reflected the future of remote teamwork. As part of Verve’s design team, I took the reins on UX research, interaction, visual design, and animated prototypes—crafting a dynamic experience that brings teams together, no matter the distance.
Miro was designed with a mobile-first approach, based on earlier research that found most users initially engage with Miro's features on their mobile devices.
The Miro UI is modular and focused on usability. The UI elements were implemented in a design system that became the foundation for digital communication.
The redesign was created based on my extensive UX research, including user interviews, Google Analytics, and Hotjar analysis to identify user pain points and desires.